Women's Fashion

What Do All Retailers Need to Know Right Now?

Fashion will always surround us, evolve, and beckon with its diversity. Many industries, along with the fashion industry as we know it today, such as merchandising, textiles, and design. The main section of a career in fashion is the retail business, which has become popular these days.

Fashion retailing is a part of the business that acts as an intermediary between manufacturers and customers. It can be defined as the process of “buying clothes from a manufacturer and selling them to customers.”

If you are a professional in this business or are just starting out, here’s what you need to know now:

From pajamas to a dress

Retailers have struggled with COVID-19 over the past few years as consumers shifted from in-store shopping to online shopping, and stores were closed. Lingerie, sportswear, and home improvement stores became popular during this period.

Fortunately, we can forget about that now.

Special occasion clothing is now in the top 3 categories in terms of year-over-year sales growth. All aspects of life are no longer confined to the home, and you can go out in a fancy evening gown. That’s why many retailers are promoting office suits, outerwear, and special occasion clothing.

From fast to slow

“Fast fashion”, better known as disposable fashion, has become a huge environmental problem in recent decades. Often, it is the production of large quantities of low-quality clothing in order to get people to buy it more often. It forces people to refresh clothes much more frequently, and to clean out closets, resort to the services of secondhand shops, or simply throw things away. This scheme is more likely to simply clog up shoppers’ closets.

Brands are gradually shifting from fast fashion to slow fashion, a movement to combat the destructive phenomenon. Slow fashion focuses on producing quality, basic clothing items with a concern for the environment, combining fashion trends with a consciousness of ethical production. Consumers are switching to slow fashion in hopes of reducing the number of clothing items, the frequency of purchases, and the money spent on clothing over their lifetime.

Sustainable brand initiatives

For example, Fashion Atlas Group demonstrates its transparency, which focuses on customer loyalty relationships. For more than 10 years, Fashion Atlas Group has followed the principles of fair trade and collaborated only with brands that produce quality products made from organic fabrics for their clothing, while using natural resources in the production process.

The value of a product lies in its brand identity. In order to meet the needs for quality, quantity, and value, the production of China, Turkey, and Ukraine. In the photo of the goods and during the agreed upon terms of work, you will be able to clarify all the nuances of a particular garment.

The company cooperates with such popular clothing brands as

  • BGL
  • Anette
  • ATOM
  • DELI.S
  • COATME and others.

The most trendy and best-selling products are on the site and in the catalog. The whole list of products is in handy Excel spreadsheets, which makes it easy to work with.

Let’s come to the bottom line. The Fashion Atlas Group’s doors are always open for new retailers, wholesalers, and investors, who are looking for a reliable source for growth or expansion of their wholesale clothing business. The mission is to help you maximize the potential of your business.

To start working together, you can go to the official website of the Fashion Atlas Group, find the contact information, or write directly to [email protected].